realme unveils realme C55, the new benchmark of an entry-level champion with 64MP camera and 33W, starting from INR 9,999
●
realme's new C-Series where C stands for Champion, brings a new strategic upgrade that delivers
exceptional performance and reflects the young generation's personality and
style. The new range of C Series smartphones will lead the segment with its
unparalleled tech upgrades in four key areas: camera, storage, charging, and design
●
Democratizing
large storage in this segment, realme C55 offers up to
8+128 GB of storage with up to 16GB of dynamic RAM. Powered by MediaTek Helio
G88 Chipset, 33W SUPERVOOC charging, and
90Hz FHD+ display, realme C55 is equipped with
a 64MP camera, the highest resolution in the segment.
●
realme C55 is the first
realme phone to feature the Mini Capsule that offers three essential features:
Charge Notification, Data Usage Notification, and Step Notification.
●
realme C55 will be available in two stunning colors - Sunshower and
Rainy Night at INR 10,999 for 4GB+64GB , INR
11,999 for 6GB+64GB, and INR 13,999 for 8GB+128GB . Pre-orders on
realme.com and Flipkart will start from 21st to 27th March 2023, with bank
offers* up to INR 1000 on realme.com and
Exchange offers of INR 1000 on Flipkart.
●
The first sale is scheduled to go live from March 28, 2023, 12 noon onwards, on realme.com and Flipkart. Between March 28th
and March 31st, consumers can avail up to INR 1,000 instant discount on bank
offers*
Kolkata, March 24, 2023 - realme, the most trusted technology brand in
India, unveiled its latest offering in
the C-Series, the realme C55, the new benchmark for an entry-level champion with a 64MP camera
and 33W charging. Packed with cutting-edge features, a sleek design, and
powerful performance, the realme C55 is set to attract users who seek a smartphone
that seamlessly blends style and functionality.
Commenting
on the occasion of the launch, Mr. Madhav Sheth, CEO realme
India, VP, realme, and President, realme International Business Group said "As a brand, realme is committed to empowering their
users with the latest technology that fits their lifestyle. With brand new
strategic upgrades, the new range of C Series smartphones will lead the segment
with leap-forward technology and will democratize the technology in four key
areas: camera, storage, charging, and design. Committed to the same, we are
thrilled to introduce the realme C55, our latest
offering that packs a powerful punch at an amazing price point. With its sleek
design, impressive performance, and outstanding features, the realme
C55 is the perfect choice for those who demand more
from their smartphones. With realme's new C-Series where C stands for Champion, we are excited to
bring a device with a strategic upgrade that delivers exceptional performance
and reflects the young generation's personality and style. We believe that the realme C55 will set a new benchmark and be worth buying smartphones
in the segment. We are confident that realme C55 will also
inspire and enable the youth to confidently express themselves and encourage
them to chase and enjoy
their champion moments in life.”
realme
C55, setting a new
benchmark in the entry-level segment comes with a 64MP camera, which is unprecedented for this segment and enables
users to capture stunningly detailed photos with ease. Additionally, it
features an 8MP selfie camera and a
range of photography functions, including the exclusive street photography mode, which is a first in realme C
series. By taking into account the needs of users, realme
C55 sets a new benchmark with the 33W SUPERVOOC charge, allowing for a charging speed that can reach
50% in a mere 29 minutes.
Currently,
realme has over 30,000 stores in its distribution network. However, the company
is not resting on its laurels, as it has set a goal to expand its distribution
network to an impressive 50,000 stores by the end of 2023. At present, realme
operates over 2500 mainline stores across West Bengal, including Kolkata. The
company aims to expand its mainline stores in the region by 25-30% by the end
of 2023. In West Bengal realme's mainline market share is 11%, with the highest
contribution coming from the East region. realme intends to add 22 more service
centers in West Bengal to its existing 27 by the end of 2023. Besides, realme
currently has 527 service centers in India that cater to mobiles and AIOT
products. However, the company aims to expand its service network and increase
the number of service centers to 727 by the end of 2023. realme is committed to
elevating the satisfaction of its customers across India by implementing
various measures aimed at enhancing their overall experience. These efforts
include providing top-notch realme care services, ensuring prompt and efficient
customer support, and expanding its reach to serve even more customers. By
prioritizing the needs of its customers, realme strives to achieve new levels
of success and enable more people to benefit from its innovative products and
services.
realme
C55 sports a 90Hz FHD+ display, the largest display in the
price segment for a smooth experience and is also the slimmest smartphone in
the segment with a thickness of just
7.89mm. It also boasts an impressive
performance, owing to its MediaTek Helio
G88 chipset and 12nm process technology, earning it a remarkable Antutu
benchmark score of 273,364. In a bid to enhance user convenience, the realme
C55 introduced the first Mini Capsule in Android, bringing
the best flagship-level experience to the entry-level segment. The
mini capsule incorporates three critical features, including Charge Notification, Data Usage
Notification, and Step Notification, all of which are designed to make life
easier for users by providing them with useful information at a glance.
The
realme C55 democratizes large
storage as it comes with a massive
8GB of RAM, effectively increasing the device's storage capacity. With up to
16GB of dynamic RAM, the smartphone can smoothly run up to 20 apps in the
background, bringing next-level multitasking.Moreover, the smartphone is
breaking new ground by being the first phone in the C series to feature realme UI 4.0. This latest version of
the UI offers a range of new and exciting features, providing users with a
cutting-edge experience.
realme
C55 is available in two
stunning colors - Sunshower and Rainy Night and comes in three storage
variants. The first sale is scheduled for March 28, 12 P.M. onwards on realme.com, Flipkart & mainline channels. Exclusive
offers for students are also available and they can get a chance to win realme
Buds Q2 by purchasing the stunning realme
C55 at realme
exclusive stores from 28th March to 31st March 2023.
*For review
guidelines & product images of realme C55, please
refer here: Link
realme C55 series price
and sale date:
|
Pre-Order
(21-27 March) |
|||||
|
realme.com
(Pre-order starts from 21st March, 2:00 pm onwards ) |
|||||
|
Product |
Color |
Price |
Pre order
offer |
Bank offer |
Effective
Price |
|
realme C55 (4GB+64GB) |
Sunshower and Rainy Night |
INR 10,999 |
INR 500 |
INR 500 |
INR 9,999 |
|
realme C55 (6GB+64GB) |
INR 11,999 |
N/A |
N/A |
INR 11,999 |
|
|
realme C55 (8GB+128GB) |
INR 13,999 |
N/A |
INR 1,000 |
INR 12,999 |
|
|
Flipkart
(Pre-order starts from 21st March, 6:30 pm onwards ) |
|||||
|
Product |
Color |
Price |
Exchange
Offer |
Effective
offer |
|
|
realme C55 (4GB+64GB) |
Sunshower and Rainy Night |
INR 10,999 |
INR 1,000 |
INR 9,999 |
|
|
realme C55 (6GB+64GB) |
INR 11,999 |
N/A |
INR 11,999 |
||
|
realme C55 (8GB+128GB) |
INR 13,999 |
INR 1,000 |
INR 12,999 |
||
|
First
Sale |
|||||
|
Flipkart
& realme.com |
|||||
|
Product |
Color |
Price |
Bank offer |
Effective
Price |
Sale offer
and date (28-31 March) |
|
realme C55 (4GB+64GB) |
Sunshower and Rainy Night |
INR 10,999 |
INR 500* |
INR 10,499 |
28th March 2023, |
|
realme C55 (6GB+64GB) |
INR 11,999 |
0 |
INR 11,999 |
||
|
realme C55 (8GB+128GB) |
INR 13,999 |
INR 1,000* |
INR 12,999 |
||
|
*Applicable on ICICI credit cards, EMI and netbanking on
realme.com on realme.com *Applicable on HDFC credit cards, Debit cards and EMI on
Flipkart |
|||||
Key highlights - realme C55:
64MP AI Camera
& 8MP selfie camera
realme C55 has an impressive camera setup, with a primary
camera of 64MP and an OV64B sensor, users can capture stunningly clear photos
with an FNO of f/1.79 and a 6P lens. The addition of a 2MP B&W lens with an
FNO of f/2.4 and a 3P lens only adds to the camera's versatility. The C55 is the first in the C-Series to
feature the OV64B flagship sensor and also the first to incorporate realme's
exclusive street photography mode, which includes features such as Dynamic
Image Snapshot, Street Filter, and 90s Pop Filter. Other photography
functions include Bokeh Flare Portrait, AI Color Portrait, and Starry Mode. The
selfie camera features an 8MP lens with an FNO of f/2.0 and supports 1080p
video recording with Portrait Mode, Filters, AI beauty, and HDR capabilities.
Overall, the realme C55 camera is a standout feature of the device,
delivering high-quality photography capabilities that far exceed its price
point.
A 33W Dart
Charging with a massive 5000mAh Battery
realme C55 comes equipped with a massive 5000mAh battery
that offers long-lasting power to users. In addition, the phone also features
the fastest 33W SUPERVOOC charging solution in its price segment, using
high-voltage, low-current charging technology to provide faster charging. The
phone can charge to 50% in just 29 minutes and can reach a full charge in 63
minutes. The realme C55 also supports reverse charging with a power of
5V1.2A.
90Hz FHD+ Display
realme C55's display is a standout feature of the device,
offering a high-level fullscreen experience that is unparalleled in its price
range. The phone has a 17.07cm (6.72'') 90Hz FHD+ display, which is the first
in the
C-Series that comes with a 90Hz refresh rate and is the largest 90Hz FHD+
display available in this price segment. The display's high resolution of FHD+
1080*2400 and a screen-to-body ratio of 91.4% make for a stunning visual
experience. Additionally, the smartphone supports a Sunlight screen with a
brightness of 680 nits, ensuring that users can comfortably view the screen
even in bright sunlight. The phone also features a high touch sampling rate of
180Hz, which makes the device extremely responsive to touch.
Mini Capsule
realme C55 boasts a
unique and innovative feature called the mini capsule. It is the first realme
phone to have this feature, which can be accessed by following a few simple
steps. Once accessed, the mini capsule offers three functional scenarios to
users. The first scenario is the Charge Notification, which includes a dynamic
light that changes color to indicate the phone's charging status. The second
scenario is the Data Usage Notification, where the dynamic light changes to
orange when the phone reaches 90% of the daily data usage limit. The third scenario
is the Step Notification, where the dynamic light changes to yellow, and at a
fixed time every day, it displays the number of steps and distance walked by
the user. It's important to note that the Charge and Data Usage Notifications
are turned on by default, while the Step Notification requires OTA to be
enabled. Overall, the mini capsule feature on the realme C55 provides
users with convenient and useful notifications, making it stand out from other
smartphones in the market.
7.89mm Ultra Slim
Sunshower Design
The realme C55 has an ultra-slim design, measuring only 7.89mm
in thickness, which is achieved through continuous optimization of its internal
structure. This makes it the thinnest phone in its price range. The phone also
features the popular right-angle bezel design trend typically found in high-end
flagship models. The realme C55 comes with the Sunshower design concept, which
incorporates several unique design features. The sunshower color version
features a 13-layer process structure with an outward linear texture and
glitter sand effect, providing a more realistic and natural display effect. It
also employs the first dual-texture dual-coating process in its price segment,
with a cross-light column texture and machined CD texture.
Powered by MediaTek Helio G88 Chipset
realme C55 is equipped with the MediaTek Helio G88 chipset,
providing reliable and smooth performance for a seamless user experience. The
octa-core processor comprises two A75 2.0GHz cores and six A55 1.8GHz cores,
delivering a powerful and efficient performance. The chipset features a 64-bit
CPU bit and operates on a 12nm process technology, which enhances power
efficiency and reduces heat generation. The Mali-G52 GPU type provides
excellent graphics processing capabilities, delivering an immersive visual
experience for gaming and multimedia. realme C55 scores an impressive 273,364 on the Antutu
benchmark, reflecting the processor's top-notch performance.
realme UI 4.0
realme C55 comes with the latest realme UI 4.0, which is
based on the latest Android 13. This makes the C55 the first phone in the C series to feature realme
UI 4.0. The UI is designed to deliver a more immersive user experience, with
features such as system-wide dark mode, customizable app icons, and a new UI
design language that makes it easier to navigate and find the settings you
need. The realme UI 4.0 also includes several optimizations that help to
improve the overall performance and battery life of the phone, as well as
several new privacy and security features to help keep your data safe. With
realme UI 4.0, the C55 delivers a smoother, faster, and more
personalized experience.
About realme:
realme is a technology brand that specializes in
providing technology products with a comprehensive superior experience for
global users. The brand was officially established on May 4th, 2018 by its
founder Sky Li and Madhav Sheth in India, together with a young and strong team
that has rich experience in the smartphone industry. Committed to creating a
smart, connected, and trendy lifestyle for the youth, we democratize
cutting-edge technology to provide the best technology products in each price
segment.
As per IDC Q2 2022 report, realme climbed to the
second slot for a second time, with a strong YoY growth of 24% (highest among
top five brands) in 2Q22. It cemented its second position in the online channel
with 23% share with affordable model offerings in the C-series.
realme has introduced a new marketing strategy
consisting of cultivating marketing, eCommerce, and simply better strategy.
With cultivating marketing strategy, realme is building local teams to use
their experience to make engagement more local to the users, In eCommerce,
realme is closely working with existing online partners and will be exploring
more opportunities with leading eCommerce platforms to expand the reach across
regions; In addition, the Simply better strategy will continue to explore the
future of tech and design with GT series, and number series will focus on
advanced tech innovation, making it more accessible to our consumers.
For more information, please visit www.realme.com/in/